BASTIAN
SCHWEINSTEIGER
This photo shoot wasn't crafted on a computer in post-production or generated by AI; it took place in a real pool of paint. The future football world champion, Bastian Schweinsteiger, relished the experience of immersing himself in white paint away from the soccer field. Everyone present on the set ended up with white splatters on their faces and clothing. The shoot became so immersive that at times, I found myself caught in waves of white color. Four years later, the football club and its sponsor Adidas replicated the shoot with blue paint, mirroring it entirely. Truly innovative ideas inevitably discover new avenues to capture the public's attention.
