JAB ANSTOETZ is a legendary fabric brand hailing from Bielefeld. As a medium-sized family-owned enterprise, it has dominated the world of interior magazines for many decades, globally influencing trends with its exquisite fabrics. JAB ANSTOETZ has not only adorned royal households with its fabrics but has also graced numerous luxury hotels and expensive private villas.
The challenge in capturing these photographs lay in orchestrating the lighting to present the fabrics as color-true as possible. Kai Stuht not only conceived the photography concept but also served as the Creative Director, overseeing the entire project from inception to the finished catalog and campaigns.